AI Voice Agents
AI agents that make and answer phone calls, qualify leads, book appointments and handle support, 24/7.Inbound · Outbound
Solutions · 5 systems
AI Systems We Build
We build five kinds of AI system: voice agents that answer and make calls, chat agents that reply on every channel, automations that run the repetitive work, websites and portals that feed them, and SEO, AEO and GEO that get you found. Each one is built into the tools you already use, and you own it.
What is an AI system, and which one do you need?
An AI system is the thing we build: a voice agent, a chat agent, an automation, a website or portal, or a search programme. One system can do many jobs. A single chat agent, for example, can answer support questions, recommend products and book appointments. Which one you need depends on how people reach you and where your team's time goes.
Systems are the how. Use cases are the jobs they do, such as speed-to-lead or customer support. Every system is delivered through AI Development, with a post-launch warranty and optional support after that.
The systems
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AI Chat Agents
AI agents that hold text conversations on your website, messaging apps and team tools. Client-facing agents answer customers; internal agents answer your staff from your SOPs.Client-facing · Internal · Web chat · WhatsApp · Telegram · Messenger · Instagram DMs
- Form received
- AI qualifies
- CRM updated
AI Automations
Workflows that capture, qualify and nurture leads, create content, run outreach, follow up with customers and handle admin without manual work.Lead generation · Marketing & content · Sales outreach · Customer communication · Back office
Web Development
Sites, forms, portals and onboarding flows that feed every lead straight into your CRM, agents and automations, built to be found in search.Websites · Web apps and portals
SEO, AEO & GEO
An audit of every site and location you run, a phased growth roadmap and location-by-location implementation, so you're found in Google, in direct answers and in AI assistants' recommendations.SEO · AEO · GEO
Compare the systems
| System | What it does | Where it works | Typical build time | Connects to |
|---|---|---|---|---|
| AI voice agents | Answers and makes calls, qualifies, books, logs every call | Phone: inbound and outbound | 3–4 weeks | CRM, calendar, Slack, Twilio |
| AI chat agents | Answers messages, qualifies, books, escalates with the conversation | Website, WhatsApp, Messenger, Instagram, Telegram, Slack | 3–4 weeks | CRM, calendar, stock and product data |
| AI automations | Runs repetitive workflows with AI reading and writing in between | Behind the scenes, on a trigger or schedule | Days for one workflow; a few weeks for multi-system builds | CRM, inbox, social accounts, any tool with an API |
| Web development | Sites, forms and portals that feed your systems | Your website and logged-in portals | Scoped on the discovery call | CRM, automations, agents |
| SEO, AEO & GEO | Audits, roadmaps and implementation for search and AI visibility | Google, direct answers, AI assistants | Audit and roadmap in days; results over months | Your sites, Search Console, Google Business Profile |
Which system serves which use cases?
Each system serves several use cases, and some use cases can be delivered by more than one system. Speed-to-lead, for example, can be a voice agent calling within 2 minutes, a chat agent replying instantly or an automation that acknowledges and routes the enquiry. The table shows the use cases each system serves.
| System | Use cases it serves |
|---|---|
| AI voice agents | Speed-to-lead · Lead qualification · AI receptionist · Missed-call capture · Customer support · Call routing and IVR · Appointment setting · Cold calling · Fault and incident reporting |
| AI chat agents | Customer support · Lead qualification · Appointment setting · Speed-to-lead · AI database assistant · Product recommendation · Order tracking · Employee training assistant |
| AI automations | Lead capture and routing · Social DM lead capture · Lead magnet generation · Lead nurture · Matchmaking · AI valuation · Client onboarding · Client and partner portal · Payment workflows · Document tracking · Missed-call capture · Call routing and IVR |
| Web development | Client and partner portal · Lead capture and routing · Lead magnet generation |
| SEO, AEO & GEO | Search and AI visibility |
What does every build include?
Every AI agent and automation we build includes a custom conversation flow or mapped workflow, integration with your CRM, testing and refinement rounds before go-live, a recorded handover with documentation, and a post-launch warranty. You own everything we build: no ongoing licence fees to us and no lock-in beyond the agreed phase.
- A custom flow or workflow, designed around your business, agreed before we build
- CRM integration with the CRM you use, or one we set up for you first
- Testing and refinement rounds on test calls, conversations or runs, before go-live
- A recorded handover with documentation: architecture, flows, workflow exports and field mapping
- A post-launch warranty: 30 days for voice agents, 2 weeks for chat agents and automations
- Ownership: everything we build is yours after handover
Chat agent or voice agent?
Choose by how people reach you. If they phone, an AI voice agent answers the call. If they browse your website or send messages, an AI chat agent answers there. Many businesses use both, sharing the same knowledge base, and add an automation behind them to write every conversation to the CRM and follow up.
| If people mostly… | Start with |
|---|---|
| Call your business line, or fill in a form and wait for a callback | An AI voice agent |
| Browse your website, or message you on WhatsApp, Instagram or Messenger | An AI chat agent |
| Arrive from many places and slip through the gaps | An AI automation to capture and route every lead |
Frequently asked questions
Questions
Answer
Should we start with a chat agent, a voice agent or an automation?
Start where the most time or the most leads are being lost. If calls go unanswered or form leads wait hours, start with an AI voice agent. If website visitors leave without an answer, start with an AI chat agent. If leads and admin slip between tools, start with an automation. The free discovery call will tell you which first.
Can one AI system do several jobs?
Yes. One AI system can serve several use cases at once. A single chat agent can answer support questions, recommend products and book appointments; a voice agent can be a receptionist by day and call new form leads within 2 minutes. Packages are sized by how many use cases, channels and languages one system covers.
Do your AI systems work with our CRM?
Almost certainly. Our AI systems connect to any CRM with API or webhook access, including GoHighLevel, HubSpot, Salesforce, Odoo, Airtable and Google Sheets. Every update goes through an automation layer, so it's structured and auditable. If you don't have a CRM yet, we can set one up before the build.
Who owns the AI system once it's built?
You do. Every AI system we build is yours after handover, with no ongoing licence fees to us and no lock-in beyond the phase you've agreed to. Where possible we build in your own accounts, and you get documentation and workflow exports at handover.
How long does it take to build an AI system?
A simple automation ships in days. AI voice agents and chat agents take 3–4 weeks from kickoff to go-live, and multi-system builds usually take a few weeks. SEO, AEO and GEO audits take days, but search results build over months. Slow access to your tools is the most common cause of delay.